Facebook’s IPO, we recall, was quite a failure. After a good year, however, Facebook can breathe a sigh of relief , despite the naysayers. Things are going pretty well: in 2021, about 2.90 billion active users used Facebook monthly and 1.84 billion daily (continually growing compared to the previous year); the Facebook Ads platform is making money for the company and those who use it, proving to be particularly effective… [Article updated to 2021]
Some interesting Is Advertising on Facebook Worth It numbers about
Facebook Ads 5 % of Facebook posts are advertising messages . This is an average based on the American market; try to take 20 posts and observe. I just did it: I counted 3… Some research by GFK Research has revealed that Facebook advertising combined with a TV campaign increases your audience reach by about 28%.
To date data says Is Advertising on Facebook Worth It that users who use
Facebook via mobile are around 800 million . Not exactly a few… This also implies that it is appropriate to pay close attention to having cambodia email list responsive or mobile websites and to using apps suitable for smartphones too. He who stops advertising to save money is like he who stops the clock to save time. – Henry Ford – The Facebook Ads phenomenon has attracted Google ‘s attention .
You can find out more in this news from Mashable
At the beginning of 2013, local businesses using Facebook’s advertising platform doubled compared to the beginning of 2012. comScore (end of 2012 data) considers Facebook the best means of promotion for mobile app downloads . Success stories with Facebook Ads Wall-Mart ran about 50 million ads over Thanksgiving weekend in 2012, moving significant budgets to Facebook.
Michael Kors Pushed a New Line of Sneakers on Facebook
Results: increase brand awareness by 16 points; shoe line sold out online and through traditional channels; 36 million you will receive a code at your physical address users reached by the advertising campaign on Facebook; approximately 5.8 million people have been introduced to the new shoe line. Jack Threads , an online store, built several highly segmented campaigns on different customer and potential customer groups.
Results: CPA (cost per user acquisition) 30%
Lower than other promotional media; 6x more afb directory effective return on investment on Facebook than other promotional media. These are just 3 cases, but they highlight that Facebook – as many think – is no longer just a pastime. Facebook ads will soon be able to be sold through DoubleClick by Google.
