he online store did not fill out the product card at all and added only one photo Another important content on the website of an online store is the information pages of the site. These are text pages where visitors can learn something valuable and important. For example, terms of delivery, payment, return and warranty, contact information. Filling the information pages makes the activities of the online store more transparent in the eyes of buyers. They see that the seller does not hide any information and inspires confidence in the store. In addition, information pages simply save the seller’s time, because he does not need to answer typical questions from customers – everything can be found on the site.
Insufficient attention to website usability.
Online store customers are essentially japan phone number library self-service. They search for products, compare them, find the necessary information on the site and place an order. The seller’s task is to facilitate each of these processes and make them as convenient as possible. To ensure better usability, the online store website should have: good design; a well-thought-out structure of the product catalog, with categories and subcategories; filters for searching products; informative product cards; fast page loading; well-functioning mobile version; integration with payment and delivery systems. If an online store owner does not strive to provide their customers with all of the above, they are not providing good service.
People will find it difficult to use an inconvenient
Site and will prefer competitors. An online store with such a sloppy design will immediately make a bad impression on customers. Ignoring customer opinions One of the main tasks of the seller is to satisfy customer demand. Customers, like no one else, influence the policy of the online store, and a successful entrepreneur always adapts to their needs. Based on the interests of customers, the seller forms the store’s assortment, plans promotion and makes management decisions. Customers suggest in which direction the online store should develop. And if you emotions to the organization a ignore their opinion.
An online store should learn the opinions of its customers.
This should be at least a study of reviews and america email list a response to them. If a customer criticizes a store, this is a reason to understand the situation and become better. The seller should also regularly monitor changes in demand. An indicator of changes is the popularity of search queries. There are various tools for studying these indicators, for example, the free Google Trends. Example of change in demand for women’s sneakers in Google Trends Passive behavior in sales When an online store is created, it is wrong to just sit still and wait for customers