Revolutionary changes in the Giants including Google and Microsoft are competing for the $450 billion AI market.
Artificial intelligence will replace many jobs, mainly in the areas of marketing, customer acquisition and service. Journalists, copywriters and influencers may also expect to lose their jobs. This will have an impact on major disruptions in marketing agencies, advertising agencies, SEO companies, IT and the media.
Thus, the development of artificial intelligence will cause major changes in every company around the world. On the other hand, new jobs related to AI will appear. Artificial Intelligence will certainly develop on a very wide scale. Today, it is difficult to even imagine all its possible applications. Similar to the beginning of the Internet or mobile phones.
Microsoft – Open AI Alliance Challenges Google Ad Domination
There have been two conferences recently. It all started with the launch of ChatGPT on November 30, 2022. Chat GPT is an AI language model that communicates with loan phone number list users in a conversational manner. The AI and language model (LLM) summarize text, translate languages, and answer questions using a technology called natural language processing or NLP. Google Bard AI is similar to Chat GPT but is a product on the Google Language Platform for Dialogue Application (LaMDA). Google Bard AI can access the entire internet, while ChatGPT cannot yet. However, it is believed that Microsoft’s new Bing search engine will do so. So the question remains: Will Microsoft take the top spot in technology this decade?
ChatGPT vs Google Bard AI – What do we know so far?
Revolutionary changes in the Initial observations by engineers at Google and Microsoft suggest that Google’s technology will consume less computer power. This will allow it to handle larger users and use less energy than ChatGPT. However, ChatGPT is already available and will soon be tested by computer scientists before going to market.
The way we access information in the search bar is changing fundamentally. Today, we can expect AI to suggest ideas, explain complex concepts, write code, prepare speeches and translate all languages. This year at Davos, every third presentation started with “ChatGPT wrote for a speech” with 100 million users in less than 10 days. This just proves the power of LLM, AI, NLP and text.
Artificial intelligence is exponentially changing the rules of the enterprise game and the way human interface technology could change before our eyes.
Microsoft has ushered in a new era of the Internet
The digital world we know, which has evolved over the past two decades, is beginning to change rapidly. A new era of the Internet is dawning.
This revolution took us by surprise, but I guess that’s what revolutions are like – no one expects them, and then they come and turn the world we’ve become accustomed to upside down. The first iPhone, presented in 2007, was such a revolution recently. It wasn’t the first smartphone. For a long time, it wasn’t even widely available. And yet it completely changed the face of consumer electronics and our relationship with them.
Recently, Google announced the integration of the search engine with AI called Bard, and this probably prompted Microsoft to organize its own conference in the short term. Satya Nadella – Microsoft’s CEO officially announced that ChatGPT will be tightly integrated with the Bing search engine and many Microsoft services, including the Office suite, Teams and the Windows system. The investment in the last period alone has absorbed $ 10 billion. Microsoft wants to supervise the development of the revolutionary bot and integrate it with its products.
ChatGPT in Microsoft services – what will it look like in practice?
According to the Microsoft CEO, all interactions will be supported by artificial intelligence. The giant presented the new Edge browser and the Bing search engine.
The innovative concept of the search engine was presented by Yousef Khalidi, Vice President of Microsoft. Users use the search engine for purposes other than those for which it was created. The new Bing search engine is to be a response to market demand.
The new search engine will function bidirectionally.
After entering a query, the standard search engine results will appear on the left, and the extended answer prepared by AI will appear on the right.
When will we benefit from the new features of the Bing search engine?
You can sign up for the new version today. The new service is expected to reach millions of users around the world in the coming weeks.
The new Bing was made available a few hours after the impact of google core update 2024 on seo presentation. IT experts tested the new Bing search engine. In their opinion, a big revolution on the Internet will soon take place.
Presentation of Borda – Google’s artificial intelligence in Paris
On Wednesday, February 8th, during a conference in Paris, Google representatives emphasized that the company has one, specific goal. Google wants to help users as best as possible in important and less important topics. Their artificial intelligence is to significantly accelerate the achievement of this goal.
Google Search now helps understand language, making results more useful to users. Thanks to years of development, today’s AI can understand various forms of information from understanding language and images to understanding movies to understanding the real world.
Google users can use Google
Lens more than 10 billion times a month. Google wants it to become a strong competitive advantage and a gateway to global information resources. Currently, you can use Lens from the search bar to find out what the camera is pointing at or what is in the photo.
The latest update will add the ability to search what is visible on the phone’s screen.
Below are the most important fragments of statements from the Paris conference.
“Let’s say a friend sends you a text with a video of her sightseeing in Paris. If you want to find out the name of the building in the background, all you have to do is press and hold the Power and Home buttons on your Android device (which activates Google Assistant), then select Search on the screen. The lens recognizes the building as the Luxembourg Palace. You can also tap to learn more about it. Or, let’s say you liked the chair in the video, so now you want to find out where you can buy the same or a similar piece. Just press and hold the Power and Home buttons (which activates Google Assistant), then select Search on the screen to see what’s available.”
“Sometimes, something else catches your eye or inspires you while you’re searching. In the coming months, we’re rolling out a multi-search feature on mobile devices for every image on the search results page. Imagine you’re searching for “modern living room decorating ideas” and a coffee table catches your eye, but you’d like it to be a different shape, like square instead of round. Using multi-search, you can add the text “square” to find the perfect piece. We’re making the search experience more natural, intuitive, and visual. But that’s just a fraction of what technology can do. Today, Lens lets us search for what we see. In the future, AI will make the possibilities endless.”
ChatGPT on Bing vs. Bard on Google
Today, search engines operate mainly based on Search Engine Optimization (SEO).
Currently, after entering a query, a list of results appears. From this list, you can find the answer from the text of the pages with the best positioning.
However, after implementing artificial intelligence, we will immediately get a comprehensive answer to each question. Al will generate it based on all the resources that are on the network. The content will be combined with voice, image and video.
In addition, artificial intelligence will ensure conversation with a “robot” that will be able to dynamically respond to our every question and answer.
Advertising agencies and publishing houses are one day before the revolution
These are usually definitions of basic concepts. The articles they prepare are often devoid of expert information. That is why these are simple and short articles and posts. They are of little use to people looking for deeper knowledge. They are only useful for current search engines.
Revolutionary changes in the. The so-called back-end pages, which are invisible on the Internet but serve to boost the position of visible, positioned pages, will also lose their importance.
How will artificial intelligence impact the activities of companies in Poland and around the world?
Currently, artificial intelligence will make the biggest changes in the kcrj marketing, departments . It is expected that many people will lose their jobs in these departments. This will reduce the company’s costs and at the same time increase the unemployment rate on the market. Next, AI will replace employees in other departments.
There are creative and talented people in Poland. Some of them will find work with artificial intelligence. In our opinion, despite the dynamic development of artificial intelligence, it is not possible to completely replace the work of every human being. Artificial intelligence also needs to be programmed and someone has to manage it.
As artificial intelligence is revolutionizing business and we support business, we will be following the latest news and publishing more information on our blog and social media.
