The second step is to select the type of ad

All you need is a logo, an image and a slogan. Of course, a little creativity in how to combine these elements so that the design is an attractive whole. One of those tools is Crello . Step 1: Choice of campaign type The first step in the setup is to select the + or New Campaign option.

It is enough to click on All campaigns in the upper left corner

After which the New campaign option will appear, after which a window with eight different ad options will appear. Which of these ads you choose depends on singapore phone number library what the goal of the campaign you are running is. We will not explain what each of these options means because that is not the topic of this blog, but the name of the advertising option itself says a lot about its purpose.

Ad types Product and Brand consideration and Local store

visits do not leave the possibility of Display ads. The selection of ads that offer the possibility of display advertising is as follows: Sales Leads/Conversions Website Traffic/Traffic on the website Brand awareness/Raising brand awareness Step 3: Display options After selecting the ad type, you select the Display option.

There are two types of display campaigns

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Standard and Smart (except in the case when you choose the Brand awareness option). A standard display campaign allows you to set up banners and certain targeting and automation options. A Smart Display campaign involves optimized bidding, targeting and ads based on a selection of customer interests for your products and services.

If you are new to this type of advertising

We suggest choosing the Standard option . Step 4: Landing page The next step is to enter the landing page, i.e. the link/URL to which the banners should lead from videos and infographics to podcasts and when they are clicked. In order for a landing page to meet Google’s traffic requirements, it must meet certain prerequisites, such as SSL, being searchable by Google, etc.

sites that do not have SSL are not approved by Google as valid

So if your ad is not successful. Please find out more about the requirements. that the landing page must meet in order to activate the campaign. Step 5: Choice of location After cmo email list you have clicked the Next/Continue option. You need to type the name of the campaign and choose the geographical location where the ad will be display.

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