Native advertising: the value of “stealth” advertising

You can choose the geographic location by cities within a specific state or by country. It is enough to type the name of the city/state and Google will list the options that you can click on.

Here you have the option to target people

Who show interest in those locations or are physically located in those locations, as well as to exclude people based on the same principle. This is interesting slovenia phone number library for those who deal with e.g. tourism, so they can target people who are not in a certain place but have shown a certain interest in that place. Step 6: Language You can select one or more languages, depending on what your target market is and where you plan to display the ad.

Native or hidden advertising

What is native advertising? You must have been exposed to some kind of advertisement many times, although you were not fully aware of it or you experienced it as an integral part of the environment in which you are.

Ads are created with the aim of promoting

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Content in an innovative way without being overly imposing so as not to cause the opposite effect. Native advertising (English native advertising) orcovert advertisingmeans paid ads that by nature. Function and appearance fit into the media space in which they appear. The main characteristic of native ads is that they do not look like classic ads. That is, they do not come out of the context in which they appear.

It’s advertising content that doesn’t look like advertising content

because it’s placed in a relevant context where it fits naturally . Native advertising should meet certain goals to be effective: to increase brand exposure.. Awareness it should pique the reader’s interest and entice ofbrand, to educate and inspire with content, to include. That is, engagetarget market, to encourage consumers to take a specific action, to connect with consumers.

To encourage purchase

To positively influence the creation of customer loyalty. The value of native advertising Speaking about the importance of “stealth” advertising. Ekin Ozenci, a specialist cmo email list  for mobile products at Google. Said the following: ” Native advertising is important to Google. Because we think that native advertising will be the future of advertising and it will benefit everyone in this system: to users. Publishers and advertisers.

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