Understand your audience This is key, no matter what business you’re in. You can create the most beautiful Instagram content in the world, but if your And now tip target customer doesn’t like it, you’re just wasting your time. It doesn’t matter here if you like it, you get nothing out of it. It’s important to keep your audience enthralled. Take the time to find out who your existing audience is and what is the best way to get them interested in your brand. So, how can you learn more about your audience? Try Instagram’s tools If you haven’t heard by now, one of the tools used for this purpose on the Facebook platform is Facebook Insight.
Facebook? Yes, he owns
Instagram and has introduced a similar tool to help users of his other social network – Instagram. It’s about Instagram Insight. This tool bc data brazil offers some interesting information and data about the people who follow and interact with your account. They include information about: How many times your content has been viewed Reach – The total number of unique accounts that viewed a piece of content Website clicks (meaning the link in your profile description): How many clicks you had based on your content Follower Activity – How often and when your followers are on Instagram daily Video Views – How many times your video content has been viewed How many people saved your posts The statistics also include demographic data, so you can see where your followers are coming from, their age and gender.
This will give you a lot
of information about your existing Instagram audience. But what if you want to attract new followers? Talk to them, don’t offer products Social media marketing is not just about offering products and services. It is vital to try to connect with followers as much as possible. With this, you make your business perceived as more human and less corporate. Also, if the content is useful and interesting, entertaining, many will share it with their followers. The more users share and comment on your content, the easier it will be for new users to find it. The Instagram algorithm prioritizes content with higher engagement and gives you a chance to appear in as many “feeds” as possible.
Here are some great
ways to encourage interaction. Encourage sharing of your product photos You can tell your fans to share photos of themselves using your product with your brand’s #hashtag to showcase the product on sale, and in return reward one of them with a bundle of your products. The result is a huge collection of marketing images from the biggest fans. You can also upload these images to your Instagram account to inspire potential customers. This kind of user-generated content is a powerful contribution to future customers. When they see other people using your products, they are more likely to buy them.
Organize competitions
The best way to get interaction from your audience is to ask for it. And one of the simplest ways to do that is a competition. People like to compete. Be creative and ask a question they can’t wait to answer, then be sure to share the best answers. To
search engines attach great importance easily track responses, be sure to use a unique hashtag for each contest. And speaking of hashtags… Use relevant hashtags Hashtags help you organize and categorize images and video content to make content easier to find. They’re an easy way to tag your content so followers can find it more easily.
They can be general
love is the most used hashtag of 2017. And it’s so popular on Instagram that it’s basically become a must-have. If you want people to find your content, you need to use hashtags a little more specifically. Here are some best practices: Don’t overdo it – five targeted cmo email list hashtags are better than 25 random ones Avoid overusing generic hashtags – adding #love or #instagood is useless. If a million people use that hashtag, it’s unlikely that your post will stand out and be noticed by anyone. Use those hashtags that are relevant to the photo, i.e. the post itself What are general #hashtags and why should you not use them?