There is a simple way to encounter unexpected things and draw inspiration from them. The answer is to create opportunities. What does that mean?
Doing things that you may not have done as much in the past. In our case, it can be summed up as “getting out of the office.”
Going to the Nuremberg fair and getting a direct contact from a toy brand that we have sold the most in the past on Amazon (and now we don’t anymore because we don’t have access to the product).
Going to a collectibles event
Valencia and getting several interesting contacts that could provide next-level collaborations in the not-too-distant future.
Talking to an old client and telling them about our new non-agency business line and getting a follow-up meeting.
These are not the only opportunities phone number library we have created in the last two weeks. We will be creating more opportunities of this type. I will tell you about them.
We have to keep growing. One way to do this is through B2B. A couple of months ago I had taken priority in favor of influencers. We can’t do everything at once. We have to go step by step, although I would like it not to be that way.
We will have one more meeting related to the topic of influencers, but seeing the results, I don’t think the topic will go any further. We will continue with the affiliate program, but we will stop pushing it as we are doing right now.
Typical B2B route
Let’s start with the most traditional part. Here we will apply tactics to attract physical stores that sell Pokémon cards, video games, Funko, etc. in their establishments.
We will do what will cost us the most: contact by cold calling. I will start by making x-calls every week to test the sales pitch. I see up to five wordPress prices are more affordable than wix premium plans people who could make calls every week.
If each person only makes 5 calls, that will result in 25 contacts per week and more than 100 per month (a month has an average of 4.2 weeks). Out of 100 contacts, at least 1 should convert. This would mean that we could get at least one new B2B client per month.
Another more traditional route is to attend events. That’s what we’ll do this weekend in Valencia. Let’s see how it goes.
Atypical B2B route
Then there’s another route that I want to yeezys shoes explore and that’s probably not so typical. Since I still have old contacts from a project I did with a Bundesliga team, I want to take the step of obtaining licenses to create a product with their brand. One of those contacts now works in Italy and could, with some luck, help me establish contacts with clubs there.
When you license football clubs, you acquire the right to sell products that have the club’s logo. With each sale you make, you pay a fee. At the same time, clubs also usually acquire the product to offer it to fans on their own channels.